While leading strategy and creative at Bandujo Advertising + Design, I oversaw Chase’s digital marketing initiatives. My focus was on elevating performance and accessibility, ensuring the work looked good and worked for everyone.
As Managing Director, I was both the strategic and creative lead for the Chase account. I worked closely with the client’s in-house teams to shape campaigns that aligned with business goals while pushing forward a modern, mobile-first user experience.
I guided the agency’s shift to ADA-compliant, responsive design standards across all Chase marketing efforts—bringing clarity and usability to complex financial content.
We introduced a mobile-first design system that supported full ADA accessibility without compromising on brand integrity. I led the creative direction across digital display, landing pages, and email marketing—streamlining workflow between client and internal teams.
We also collaborated with compliance and legal to create repeatable, scalable templates that could support rapid turnaround while still meeting every regulatory requirement.
This wasn’t a flashy campaign—it was smart, strategic, and foundational. It’s the kind of work that often goes unseen but makes everything else stronger. For a brand like Chase, clarity and compliance aren’t optional—they’re the baseline. And I helped raise that baseline.