How I Can Help

What I bring to the table.

Here’s what clients, employers, collaborators, and partners have said about working with me. I’ve had the privilege of leading projects, building teams, and showing up as both a creative and strategic partner. These aren’t just kind words—they’re reflections of the trust I’ve earned by treating every project like it matters. Because it does.

Brand strategy

Your brand is more than a logo—it’s how people feel when they interact with you. I help define the foundation and shape the future: your positioning, your audience, your personality, and your core messaging. Together, we’ll get clear on who you are, who you’re for, and how to show up in a way that’s consistent, intentional, and unforgettable.

Marketing strategy

You don’t need more noise. You need a plan. I craft clear, actionable strategies rooted in your business goals that make smart use of your resources and connect the dots between what you offer and 
what your audience actually wants. Whether you’re launching, scaling, or shifting, I help you focus your energy where it matters.

Creative strategy

Insight meets imagination. I help shape the ideas and stories that bring your brand to life across channels. This isn’t about chasing trends—it’s about creative that’s rooted in relevance, built for impact, and designed to connect. From campaign concepts to content architecture, 
I make sure your creative is doing the heavy lifting.

Direction

Sometimes you need someone to guide the ship. I lead multidisciplinary teams and creative partners toward a shared vision, ensuring everything from concept to execution stays cohesive, elevated, and on-brand. Whether you need a lead on a big launch or an outside eye on internal work, I bring clarity, taste, and real-world experience to the table.

Messaging

Words matter. What you say—and how you say it—shapes perception, builds trust, and drives action. I develop messaging that’s clear, consistent, and compelling. From brand voice to campaign copy, I help ensure every word reflects your strategy and speaks to the right people. It’s not just about writing well—it’s about writing with purpose.

Operations

Great creative work needs more than talent—it needs structure. I design workflows, define roles, and build systems that keep teams aligned and energized. From brief to delivery, I bring order to the process so people can stay focused, move faster, and do their best work. The goal is the same: make space for creativity without sacrificing clarity.

How can we work together?

I’ve worn many hats across my career, and that’s exactly how I like it. I work with individuals and businesses in a variety of ways, including:

  1. Fractional roles (Creative Director, Strategist, Marketing Lead)
  2. W-2 Employee
  3. Contract services or retainers
  4. Project-based work
  5. Consulting sessions and strategic intensives

There’s no one-size-fits-all here. While most collaborations are 3+ months, I’ve worked on everything from quick turnarounds to long-term embedded roles. If the work is meaningful and the fit is right, I’m open.

Brands I’ve worked with across industries.

From global brands to local disruptors, I’ve collaborated with teams of all sizes across industries—from wellness and finance to education, public health, and beyond. Here are a few of the names I’ve had the chance to work with.

Consumer Packaged Goods (CPG)

  1. JustFoodForDogs
  2. Mike’s Hard Lemonade

Restaurants & Food Service

  1. New Leaf Restaurant

Media, Publishing & Communications

  1. Condé Nast
  2. Disney
  3. Marketwired
  4. Sysomos
  5. Time Warner

Media, Entertainment & Technology

  1. AMC Loews Cinemas
  2. Audible
  3. BETonSPORTS.com
  4. Dish Network
  5. GoDaddy
  6. NYC HelpMeQuit app

Public Sector, Government & Civic Organizations

  1. Battery Park City Authority
  2. NYC Cyber Command
  3. NYC Department of Health (NYC DOH)
  4. NYC Mayor’s Office
  5. Philadelphia Department of Health
  6. Union Square Partnership

Nonprofit & Social Impact

  1. Hope for Depression
  2. Million Trees NYC
  3. New York Restoration Project
  4. The Ali Forney Center

Fashion & Apparel

  1. Hugo Boss

Education & Training

  1. Kumon North America
  2. The French Culinary Institute
  3. The New York Conservatory for Dramatic Arts

Financial Services & Banking

  1. Bank of Tokyo–MUFG
  2. Chase Bank
  3. J.P. Morgan Private Bank
  4. Union Bank of California
  5. WisdomTree Investments

Healthcare, Hospitals & Insurance

  1. Children’s Hospital at Montefiore Einstein
  2. Health Republic Insurance of New York
  3. Montefiore Health System
  4. NYC Health + Hospitals Corporation
  5. Roswell Park Comprehensive Cancer Center
  6. RWJ Barnabas Health – Children’s Specialized Hospital

Legal & Professional Services

  1. Carroll McNulty & Kull
  2. Greenberg Traurig
  3. McCarter & English

Travel, Tourism & Hospitality

  1. Alitalia Airlines
  2. Autograph Collection (Marriott)
  3. Disney Vacation Club
  4. JetBlue

If something here sparked your interest—or even just made you curious—I’d love to hear from you.

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