While at Bandujo Advertising + Design, I had the opportunity to represent the agency on AMC’s reality series The Pitch—a nationally televised competition where two agencies go head-to-head to win a real client assignment. Our challenge: develop a fully integrated campaign for Marriott’s Autograph Collection. We had one week, one shot, and one camera crew capturing everything.
The result? A win on national TV—and a moment that put our creative thinking to the test.
As Associate Creative Director, I co-led the development of creative concepts, pitch strategies, and brand storytelling. I collaborated closely with our strategy, art, and copy teams to shape a campaign that aligned with Marriott’s brand ethos while delivering emotional resonance and tactical flexibility.
I also appeared throughout the episode—presenting to the client, supporting our team on camera, and helping shape the final delivery under high-pressure conditions.
Our creative strategy celebrated individuality—the essence of the Autograph Collection brand. We leaned into the brand’s existing tagline, “Exactly Like Nothing Else,” and built a platform that honored the unique personality of each property.
From digital to in-room experiences, we crafted a campaign that spanned multiple channels but remained true to one core idea: every stay should feel like a story worth telling.
This wasn’t just a pitch—it was a proof point. We showed what’s possible when clarity, collaboration, and creative courage come together. It also reinforced something I believe profoundly: great ideas don’t need months—they need the right minds and momentum.
Season 1, Episode 8 — Autograph Collection, Marriott International
Two ambitious agencies—Jones Advertising and Bandujo—go head-to-head on AMC’s The Pitch for a shot at becoming the Autograph Collection’s agency of record. With high stakes and big personalities, the pressure’s on—and the competition gets personal.
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